The following Logo Redesign Report explains, in detail, the process by which my classmate and I worked together to create a potential new logo for the Purdue Writing Lab for its 40th anniversary.
The Purdue Writing Lab had decided to use my class, English 309-Computer Aided Publishing, to find a new design for their logo, and to also give us an invaluable educational experience. Sherry was my partner for this project and this report explains how we went through the process of creating our logo through research, trial and error, and many revisions. While it was not this logo that was chosen, our logo went through peer review, and we helped to review other logos. Through this work the class produced a logo, which was chosen by the Writing Lab.